The short answer: type the street address into Solar Launch's Render Agent. The system pulls Google Street View imagery, identifies the south-facing roof plane via Google Solar API, and AI-generates a photoreal render of the home with panels professionally placed. About 30 seconds per render, free for as many renders as you want.
The workflow
- Open Solar Launch's Render Agent. Free account, no credit card.
- Type the street address or a full street name. Single addresses render one home; street names bulk-render every viable home.
- Wait 30 seconds (single) or 8-12 minutes (full street). Renders appear as they finish.
- Review the renders + system sizes. Each home gets a per-roof kW estimate, kWh production, 25-year savings projection.
- Mail postcards at $1 each when you're ready. Pre-existing-solar homes auto-suppressed.
What's auto-calculated alongside each render
Every Solar Launch render attaches four numbers from Google Solar API rooftop geometry:
- Usable south-facing roof area in square feet.
- Recommended system size in kW (typically 6-12 kW for residential).
- Annual production estimate in kWh, modeled across an annual sun cycle.
- 25-year ITC-net financial projection using current federal 30% ITC.
These numbers feed directly into the customer portal pricing tier — the homeowner sees their personalized savings the moment they scan the postcard QR.
How accurate is the render?
The image itself is photoreal at typical postcard print resolution (6×9 at 300 DPI = 1,800×2,700 pixels). The system-size estimate behind it is within 5-10% of a hand-engineered design for typical single-family pitched roofs. For complex rooflines (multiple gables, dormers, mixed pitches), the system flags geometry as complex and lets the installer adjust before the customer portal goes live. See instant property measurement for solar for the full accuracy notes.
How is this different from Aurora Solar?
Aurora Solar (and similar design tools like OpenSolar, Solargraf) is a deep engineering tool — produces detailed panel-by-panel layouts with structural calcs, electrical schematics, and AHJ-ready permitting drawings. Solar Launch is acquisition software — produces photoreal renders + savings math at scale for cold-prospect mailing. The two are complementary: Solar Launch generates the lead; Aurora finalizes the install design after deposit. Most established installers run both.
Common use cases for solar renders
- Mailed solar quote postcards — the primary use case. Rendered home + savings math drives 15-20% scan rates and 2-4% deposit conversion.
- Customer-portal landing pages — every render automatically gets a per-home portal with shell-tier pricing and financing pre-qual.
- Neighbor follow-up campaigns — after an install completes, the neighbor postcards show their roof rendered with panels.
- Sales-call visualization — pull up the render on an iPad during the closing conversation.
Render any house in 30 seconds. Free.
Type the street address. Get the render + system size + 25-year savings instantly. $1 per mailed solar quote when you're ready to send.
Start free →